From 82fc8f864612ad49c231ac145e77dea8c4633e9d Mon Sep 17 00:00:00 2001 From: Laurent Malka <68032670+ljmalka@users.noreply.github.com> Date: Tue, 1 Mar 2022 17:13:32 +0200 Subject: [PATCH] Create README.md --- README.md | 24 ++++++++++++++++++++++++ 1 file changed, 24 insertions(+) create mode 100644 README.md diff --git a/README.md b/README.md new file mode 100644 index 0000000..0e414a6 --- /dev/null +++ b/README.md @@ -0,0 +1,24 @@ +# AnyTrack - Google Tag Manager Template +AnyTrack is a conversion data platform that enables digital marketers to improve their ad campaign's performances, by perfecting their attribution data across ad networks. + +## AnyTrack Features +- Automatic eCommerce funnel tracking +- AutoTrack Events with your analytics and ad pixels. +- Hybrid Client-Server Side API tracking with Google Ads, Google Analytics, Facebook Conversion API, Taboola, and Bing Ads. +- AutoTag affiliate links for Server to Server / Postback URL tracking +- Shopify & Woocommerce API integration - Checkout funnel + Purchase Events + +## How to install the AnyTrack GTM Template +Assuming you already have Google Tag Manager installed on your website, the process is very much like adding an other tag. +1. Add a New Tag +2. Search "anytrack" from the Google Tag Manager Gallery +3. Add the template +4. Copy your AnyTrack property ID from your AnyTrack Dashboard +5. Paste it in the Property ID field +6. Save +7. Add a Triggering Option - All Page Views +8. Save and publish your container. + +**Notes**: AnyTrack automatically instruments onsite engagements like `OutboundClicks`, `FormSubmit`, `AddToCart`, and other standard eCommerce Events. So you do not have to trigger the AnyTrack tag, unless you know otherwise. + +If you want more detailed instructions, feel free to consult the [knowledge base article](https://support.anytrack.io/hc/en-us/articles/4461968470033-How-to-install-AnyTrack-with-Google-Tag-Manager-nocode-).