diff --git a/packages/expect-puppeteer/README.md b/packages/expect-puppeteer/README.md
index d303c91e..aa7ee02d 100644
--- a/packages/expect-puppeteer/README.md
+++ b/packages/expect-puppeteer/README.md
@@ -85,7 +85,7 @@ Expect an element to be in the page or element, then click on it.
     * `raf` - to constantly execute `pageFunction` in `requestAnimationFrame` callback. This is the tightest polling mode which is suitable to observe styling changes.
     * `mutation` - to execute `pageFunction` on every DOM mutation.
   * `timeout` <[number]> maximum time to wait for in milliseconds. Defaults to `500`.
-  * `text` <[string]> A text or a RegExp to match in element `textContent`.
+  * `text` <[string]|[RegExp]> A text or a RegExp to match in element `textContent`.
 
 ```js
 await expect(page).toClick('button', { text: 'Home' })
@@ -172,7 +172,7 @@ Expect an element be present in the page or element.
     * `raf` - to constantly execute `pageFunction` in `requestAnimationFrame` callback. This is the tightest polling mode which is suitable to observe styling changes.
     * `mutation` - to execute `pageFunction` on every DOM mutation.
   * `timeout` <[number]> maximum time to wait for in milliseconds. Defaults to `500`.
-  * `text` <[string]> A text or a RegExp to match in element `textContent`.
+  * `text` <[string]|[RegExp]> A text or a RegExp to match in element `textContent`.
 
 ```js
 // Select a row containing a text
@@ -246,6 +246,7 @@ MIT
 [number]: https://developer.mozilla.org/en-US/docs/Web/JavaScript/Data_structures#Number_type 'Number'
 [object]: https://developer.mozilla.org/en-US/docs/Web/JavaScript/Reference/Global_Objects/Object 'Object'
 [promise]: https://developer.mozilla.org/en-US/docs/Web/JavaScript/Reference/Global_Objects/Promise 'Promise'
+[regexp]: https://developer.mozilla.org/en-US/docs/Web/JavaScript/Reference/Global_Objects/RegExp 'RegExp'
 [string]: https://developer.mozilla.org/en-US/docs/Web/JavaScript/Data_structures#String_type 'String'
 [error]: https://nodejs.org/api/errors.html#errors_class_error 'Error'
 [element]: https://developer.mozilla.org/en-US/docs/Web/API/element 'Element'
diff --git a/packages/expect-puppeteer/src/matchers/toMatchElement.js b/packages/expect-puppeteer/src/matchers/toMatchElement.js
index 48008032..4e0e6cf5 100644
--- a/packages/expect-puppeteer/src/matchers/toMatchElement.js
+++ b/packages/expect-puppeteer/src/matchers/toMatchElement.js
@@ -1,31 +1,73 @@
 import { getContext, enhanceError } from '../utils'
 import { defaultOptions } from '../options'
 
-async function toMatchElement(instance, selector, { text, ...options } = {}) {
+const isRegExp = input =>
+  Object.prototype.toString.call(input) === '[object RegExp]'
+
+const expandSearchExpr = expr => {
+  if (isRegExp(expr)) return { text: null, regexp: expr.toString() }
+  if (typeof expr === 'string') return { text: expr, regexp: null }
+  return { text: null, regexp: null }
+}
+
+async function toMatchElement(
+  instance,
+  selector,
+  { text: searchExpr, ...options } = {},
+) {
   options = defaultOptions(options)
 
   const { page, handle } = await getContext(instance, () => document)
 
-  const getElement = (handle, selector, text) => {
+  const { text, regexp } = expandSearchExpr(searchExpr)
+
+  const getElement = (handle, selector, text, regexp) => {
     const elements = handle.querySelectorAll(selector)
-    if (text !== undefined) {
-      return [...elements].find(({ textContent }) => textContent.match(text))
+    if (regexp !== null) {
+      const [, pattern, flags] = regexp.match(/\/(.*)\/(.*)?/)
+      return [...elements].find(({ textContent }) =>
+        textContent
+          .replace(/\s+/g, ' ')
+          .trim()
+          .match(new RegExp(pattern, flags)),
+      )
+    }
+    if (text !== null) {
+      return [...elements].find(({ textContent }) =>
+        textContent
+          .replace(/\s+/g, ' ')
+          .trim()
+          .includes(text),
+      )
     }
     return elements[0]
   }
 
   try {
-    await page.waitForFunction(getElement, options, handle, selector, text)
+    await page.waitForFunction(
+      getElement,
+      options,
+      handle,
+      selector,
+      text,
+      regexp,
+    )
   } catch (error) {
     throw enhanceError(
       error,
       `Element ${selector}${
-        text !== undefined ? ` (text: "${text}") ` : ' '
+        text !== null || regexp !== null ? ` (text: "${text || regexp}") ` : ' '
       }not found`,
     )
   }
 
-  const jsHandle = await page.evaluateHandle(getElement, handle, selector, text)
+  const jsHandle = await page.evaluateHandle(
+    getElement,
+    handle,
+    selector,
+    text,
+    regexp,
+  )
   return jsHandle.asElement()
 }
 
diff --git a/packages/expect-puppeteer/src/matchers/toMatchElement.test.js b/packages/expect-puppeteer/src/matchers/toMatchElement.test.js
index ff9f4159..9cd0962e 100644
--- a/packages/expect-puppeteer/src/matchers/toMatchElement.test.js
+++ b/packages/expect-puppeteer/src/matchers/toMatchElement.test.js
@@ -11,13 +11,22 @@ describe('toMatchElement', () => {
       expect(textContent).toBe('Page 2')
     })
 
-    it('should match using text', async () => {
+    it('should match using text (string)', async () => {
       const element = await expect(page).toMatchElement('a', { text: 'Page 2' })
       const textContentProperty = await element.getProperty('textContent')
       const textContent = await textContentProperty.jsonValue()
       expect(textContent).toBe('Page 2')
     })
 
+    it('should match using text (RegExp)', async () => {
+      const element = await expect(page).toMatchElement('a', {
+        text: /Page\s2/,
+      })
+      const textContentProperty = await element.getProperty('textContent')
+      const textContent = await textContentProperty.jsonValue()
+      expect(textContent).toBe('Page 2')
+    })
+
     it('should return an error if element is not found', async () => {
       expect.assertions(3)
 
@@ -39,7 +48,7 @@ describe('toMatchElement', () => {
       expect(textContent).toMatch('A div in the main')
     })
 
-    it('should match using text', async () => {
+    it('should match using text (string)', async () => {
       const main = await page.$('main')
       const element = await expect(main).toMatchElement('*', {
         text: 'in the main',
@@ -49,6 +58,16 @@ describe('toMatchElement', () => {
       expect(textContent).toMatch('A div in the main')
     })
 
+    it('should match using text (RegExp)', async () => {
+      const main = await page.$('main')
+      const element = await expect(main).toMatchElement('*', {
+        text: /in.the\smain/g,
+      })
+      const textContentProperty = await element.getProperty('textContent')
+      const textContent = await textContentProperty.jsonValue()
+      expect(textContent).toMatch('A div in the main')
+    })
+
     it('should return an error if element is not found', async () => {
       const main = await page.$('main')
       expect.assertions(3)