diff --git a/CHANGELOG_PENDING.md b/CHANGELOG_PENDING.md
index 8a1927a39ca..3aa988d406b 100644
--- a/CHANGELOG_PENDING.md
+++ b/CHANGELOG_PENDING.md
@@ -1,5 +1,8 @@
 ### SDK Features
 
 ### SDK Enhancements
+* `service/kinesis`: Add support for retrying service specific API errors ([#2751](https://github.com/aws/aws-sdk-go/pull/2751)
+  * Adds support for retrying the Kinesis API error, LimitExceededException.
+  * Fixes [#1376](https://github.com/aws/aws-sdk-go/issues/1376)
 
 ### SDK Bugs
diff --git a/service/kinesis/customizations.go b/service/kinesis/customizations.go
index f618f0da698..0ab636735ef 100644
--- a/service/kinesis/customizations.go
+++ b/service/kinesis/customizations.go
@@ -9,14 +9,14 @@ import (
 var readDuration = 5 * time.Second
 
 func init() {
-	ops := []string{
-		opGetRecords,
-	}
-	initRequest = func(r *request.Request) {
-		for _, operation := range ops {
-			if r.Operation.Name == operation {
-				r.ApplyOptions(request.WithResponseReadTimeout(readDuration))
-			}
-		}
+	initRequest = customizeRequest
+}
+
+func customizeRequest(r *request.Request) {
+	if r.Operation.Name == opGetRecords {
+		r.ApplyOptions(request.WithResponseReadTimeout(readDuration))
 	}
+
+	// Service specific error codes. Github(aws/aws-sdk-go#1376)
+	r.RetryErrorCodes = append(r.RetryErrorCodes, ErrCodeLimitExceededException)
 }
diff --git a/service/kinesis/customizations_test.go b/service/kinesis/customizations_test.go
index f21c399ab4c..e35dfeb2257 100644
--- a/service/kinesis/customizations_test.go
+++ b/service/kinesis/customizations_test.go
@@ -1,13 +1,17 @@
 package kinesis
 
 import (
+	"bytes"
+	"fmt"
 	"io"
+	"io/ioutil"
 	"net/http"
 	"testing"
 	"time"
 
 	"github.com/aws/aws-sdk-go/aws"
 	"github.com/aws/aws-sdk-go/aws/awserr"
+	"github.com/aws/aws-sdk-go/aws/corehandlers"
 	"github.com/aws/aws-sdk-go/aws/request"
 	"github.com/aws/aws-sdk-go/awstesting/unit"
 )
@@ -87,3 +91,45 @@ func TestKinesisGetRecordsNoTimeout(t *testing.T) {
 		t.Errorf("Expected no error, but received %v", err)
 	}
 }
+
+func TestKinesisCustomRetryErrorCodes(t *testing.T) {
+	svc := New(unit.Session, &aws.Config{
+		MaxRetries: aws.Int(1),
+		LogLevel:   aws.LogLevel(aws.LogDebugWithHTTPBody),
+	})
+	svc.Handlers.Validate.Clear()
+
+	const jsonErr = `{"__type":%q, "message":"some error message"}`
+	var reqCount int
+	resps := []*http.Response{
+		{
+			StatusCode: 400,
+			Header:     http.Header{},
+			Body: ioutil.NopCloser(bytes.NewReader(
+				[]byte(fmt.Sprintf(jsonErr, ErrCodeLimitExceededException)),
+			)),
+		},
+		{
+			StatusCode: 200,
+			Header:     http.Header{},
+			Body:       ioutil.NopCloser(bytes.NewReader([]byte{})),
+		},
+	}
+
+	req, _ := svc.GetRecordsRequest(&GetRecordsInput{})
+	req.Handlers.Send.Swap(corehandlers.SendHandler.Name, request.NamedHandler{
+		Name: "custom send handler",
+		Fn: func(r *request.Request) {
+			r.HTTPResponse = resps[reqCount]
+			reqCount++
+		},
+	})
+
+	if err := req.Send(); err != nil {
+		t.Fatalf("expect no error, got %v", err)
+	}
+
+	if e, a := 2, reqCount; e != a {
+		t.Errorf("expect %v requests, got %v", e, a)
+	}
+}