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<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional //EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<html>
<head>
<meta charset="utf-8">
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<meta http-equiv="X-UA-Compatible" content="IE=edge">
<title>Type E: 06. The Web Font Issue.</title>
<style type="text/css">
.ExternalClass * {line-height:100%;}
span.preHeader {display:none !important;}
.mainContent {width:100%; max-width:600px;}
.blueLink a {color:#282828 !important; text-decoration:none; pointer-events:none !important;}
.codeLink a {color:#ee0000 !important; text-decoration:none; pointer-events:none !important;}
a:hover.textLink {-webkit-transition:all 0.5s ease; -moz-transition:all 2s ease; transition:all 2s ease; color:#ee0000 !important;}
@media only screen and (min-device-width:600px), screen and (min-width:600px) {
table.mainContent {width:600px !important; height:auto !important;}
}
@media only screen and (max-device-width:500px), screen and (max-width:500px) {
table.mainContent {width:99% !important;}
table.emailWidth {display:block !important; width:100% !important;}
td.emailWidth {padding:0 10px 10px 10px !important;}
td.preHeader {display:none !important;}
span.hide {display:none !important;}
td.columnWrap {display:block !important; width:100% !important;}
table.tableImageResize {display:block !important; width:100% !important;}
td.sectionHead {width:50px !important;}
td.sectionBody {width:50px !important;}
td.tdImageResize {display:block !important; width:100% !important;}
img.imgImageResize {display:block !important; width:100% !important; height:auto !important;}
td.emailClientPercentage {padding:5px 0 5px 5px !important;}
.masthead {line-height:110% !important;}
span.emoticon:before {content:'\1F44B';}
td.aBC {font-size:65px !important; line-height:80px !important;}
td.book {padding:0 !important;}
td.bookDetails {padding:20px 20px 40px 40px !important;}
p.graph {font-size:15px !important; line-height:15px !important;}
.codeText a {color:#ee0000 !important; text-decoration:none !important;}
.codeTextHighlight a {color:#ee0000 !important; text-decoration:none !important;}
.url a {color:#ee0000 !important; text-decoration:none !important;}
}
@media screen {
@font-face {
font-family:'Montserrat';
font-style:normal;
font-weight:400;
src:local('Montserrat-Regular'), url(https://fonts.gstatic.com/s/montserrat/v7/zhcz-_WihjSQC0oHJ9TCYL3hpw3pgy2gAi-Ip7WPMi0.woff) format('woff');
}
@font-face {
font-family:'Poppins';
font-style:normal;
font-weight:400;
src: local('Poppins'), local('Poppins-Regular'), url(https://fonts.gstatic.com/s/poppins/v1/ePBp1XdWMQqYWkm0HYfk2gLUuEpTyoUstqEm5AMlJo4.woff) format('woff');
}
@font-face {
font-family:'Libre Baskerville';
font-style:normal;
font-weight:400;
src: local('Libre Baskerville'), local('LibreBaskerville-Regular'), url(https://fonts.gstatic.com/s/librebaskerville/v4/pR0sBQVcY0JZc_ciXjFsK5gtRqbDAavNCEBluaoIIJc.woff) format('woff');
}
@font-face {
font-family:'Pinyon Script';
font-style:normal;
font-weight:400;
src: local('Pinyon Script'), local('PinyonScript'), url(https://fonts.gstatic.com/s/pinyonscript/v6/TzghnhfCn7TuE73f-CBQ0OhDEaHDfMuQhVXT6B-Qt40.woff) format('woff');
}
}
</style>
<!--[if mso]>
<style type="text/css">
.book {padding:60px 0 60px !important !important;}
</style>
<![endif]-->
</head>
<body topmargin="0" leftmargin="0" bgcolor="#e1e1e1" style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;padding-top:0;padding-bottom:0;padding-right:0;padding-left:0;background-color:#e1e1e1;">
<div class="main-wrapper">
<table width="100%" align="center" cellpadding="0" cellspacing="0" border="0">
<tr>
<td>
<!--[if mso]>
<table width="600px" align="center" cellpadding="0" cellspacing="0" border="0">
<tr>
<td>
<![endif]-->
<table class="mainContent" width="100%" align="center" cellpadding="0" cellspacing="0"
border="0" style="width:100%;max-width:600px;">
<tr>
<td>
<table class="emailWidth" width="600" align="center" cellpadding="0" cellspacing="0"
border="0" bgcolor="#ffffff">
<tr>
<td class="emailWidth" style="padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;">
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="preHeader" width="100%" height="30" style="font-family:'Courier New', Courier, monospace;font-size:10px;line-height:15px;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">
<a href="/t/ViewEmail/d/B3C811F5B7CC2022/F73E7F548FE3919C6A4D01E12DB8921D" style="color:#ee0000;">
<div style="display:none;font-size:1px;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;">Current email client support for web fonts, and a simple method of implementing
them successfully.</div>View the web fonts – on the web!</a>
</td>
</tr>
<tr>
<td width="100%">
<h1 style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:110px;line-height:130px;mso-line-height-rule:exactly;text-align:left;color:#ee0000;padding-top:10px;padding-bottom:20px;padding-right:0;padding-left:0;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Type E:</h1>
<hr class="horizontalRule" size="1">
<br>
<h2 class="issue" style="font-family:'Courier New', Courier, monospace;font-size:14px;line-height:25px;mso-line-height-rule:exactly;font-weight:lighter;color:#282828;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;padding-top:0;padding-bottom:0;padding-right:0;padding-left:0;">06. The Web Font Issue</h2>
</td>
</tr>
</table>
<div style="display:block;height:30px;font-size:30px;line-height:30px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="100%" valign="top">
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="aBC" width="560" height="200" valign="middle" style="font-size:100px;line-height:150px;text-align:center;border-width:1px;border-style:solid;border-color:#e1e1e1;border-bottom-style:none;"><span style="font-family:'Poppins', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#4285f4;">Aa</span>
<span
style="font-family:'Libre Baskerville', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#ea4335;">Bb</span><span style="font-family:'Pinyon Script', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#34a853;">Cc</span>
</td>
</tr>
<tr>
<td>
<table width="100%" align="left" cellpadding="0" cellspacing="0" border="0" bgcolor="#666666">
<tr>
<td class="legend" style="font-family:Courier, monospace;font-size:14px;line-height:21px;color:#ffffff;padding-top:15px;padding-bottom:15px;padding-right:20px;padding-left:20px;"><span>Web fonts ‘Poppins’, ‘Libre Baskerville’ and ‘Pinyon Script’.</span>
</td>
</tr>
</table>
</td>
</tr>
</table>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="100%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#666666;padding-top:30px;padding-bottom:40px;padding-right:0;padding-left:0;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">There was a time when email designers and developers had good reason to avoid
web fonts, not in the least part due to the limited number of email clients capable
of displaying them. Today, there are still only a handful of email clients with
that capability. What’s changed, however, and what makes web fonts worth
reconsidering, is that the
<a class="textLink" href="https://emailclientmarketshare.com"
target="_blank" style="color:#000000;">market share</a>of those email clients has increased.</p>
<div style="display:block;height:10px;font-size:10px;line-height:10px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">In this issue, I’ll look at current email client support for web fonts,
and a simple method of implementing them successfully.</p>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionHead" width="100%" style="padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#999999;">
<h3 style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:25px;mso-line-height-rule:exactly;font-weight:normal;color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Web font support.</h3>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionBody" width="100%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#666666;padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-top-width:0;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Each month,
<a class="textLink" href="https://emailclientmarketshare.com" target="_blank"
style="color:#000000;">Litmus</a>publishes a list of the top ten email and webmail clients their customers’
subscribers have used to open their emails. With over one billion emails being
tracked worldwide, it provides a very good indication of current trends. In April
2016, four of the top five email clients on the list were capable of displaying
web fonts – 63% of those tracked! This was up from three of the top five
– 46% of those tracked in the same month, two years ago!</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0" bgcolor="#f7faff">
<tr>
<td class="boxOut" width="100%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#1389ff;padding-top:15px;padding-bottom:15px;padding-right:15px;padding-left:15px;-webkit-border-radius:5px;-moz-border-radius:5px;border-radius:5px;border-width:1px;border-style:solid;border-color:#6699ff;background-image:url(http://i1.cmail20.com/ei/d/C7/DE5/8C8/165343/csimport/grid_0.png);">
<h4 class="codeText" style="font-family:Courier, monospace;mso-line-height-rule:exactly;font-weight:normal;color:#ee0000;padding-top:0;padding-bottom:1px;padding-right:0;padding-left:0;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ee0000;">The case for reconsidering web fonts</h4>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">1. 63% of emails opened in April 2016 by Litmus customers’ subscribers,
were done so in email clients that support web fonts. That’s a 137% increase
on the same month, two years ago.</p>
<table width="100%" cellpadding="0" cellspacing="0"
border="0">
<tr>
<td>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="49%" height="54px">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"> </p>
</td>
</tr>
<tr>
<td width="49%" height="46px" valign="bottom" bgcolor="#3399ff" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:25px;line-height:35px;padding-top:10px;padding-bottom:10px;padding-right:0;padding-left:10px;">
<p class="graph" style="font-size:15px;line-height:15px;color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">2014: 46%</p>
</td>
</tr>
</table>
</td>
<td width="2%">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"> </p>
</td>
<td>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="49%" height="37px">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"> </p>
</td>
</tr>
<tr>
<td width="49%" height="63px" valign="bottom" bgcolor="#ee0000" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:25px;line-height:35px;padding-top:10px;padding-bottom:10px;padding-right:0;padding-left:10px;">
<p class="graph" style="font-size:15px;line-height:15px;color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">2016: 63%</p>
</td>
</tr>
</table>
</td>
</tr>
</table>
<div style="display:block;height:30px;font-size:30px;line-height:30px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">2. A significant proportion of emails opened in April 2016 by Litmus customers’
subscribers, were done so in email clients on iOS or OSX operating systems –
iOS Mail on iPhone (34%), iOS Mail on iPad (11%) and OSX Mail on Mac (8%), all
of which support web fonts.</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="emailClientPercentage" width="34%" bgcolor="#3399ff" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:0;padding-left:10px;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><span class="hide">34%</span>
</p>
</td>
<td class="emailClientPercentage" width="11%" bgcolor="#0066cc" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:0;padding-left:10px;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><span class="hide">11%</span>
</p>
</td>
<td class="emailClientPercentage" width="10%" bgcolor="#003399" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:0;padding-left:10px;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><span class="hide">10%</span>
</p>
</td>
<td class="emailClientPercentage" width="8%" bgcolor="#000033" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:0;padding-left:10px;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><span class="hide">8%</span>
</p>
</td>
<td class="emailClientPercentage" width="37%" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:0;padding-left:10px;">
<p style="color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><span class="hide">37%</span> </p>
</td>
</tr>
</table>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="3%">
<table width="20" height="20" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="20" bgcolor="#3399ff" style="line-height:14px !important;"> <span> </span>
</td>
</tr>
</table>
</td>
<td width="97%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:15px;padding-left:15px;">
<p style="color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">iPhone: 34%</p>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="3%">
<table width="20" height="20" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="20" bgcolor="#0066cc" style="line-height:14px !important;"> <span> </span>
</td>
</tr>
</table>
</td>
<td width="97%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:15px;padding-left:15px;">
<p style="color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">iPad: 11%</p>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="3%">
<table width="20" height="20" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="20" bgcolor="#003399" style="line-height:14px !important;"> <span> </span>
</td>
</tr>
</table>
</td>
<td width="97%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:15px;padding-left:15px;">
<p style="color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Google Android: 10%</p>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="3%">
<table width="20" height="20" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="20" bgcolor="#000033" style="line-height:14px !important;"> <span> </span>
</td>
</tr>
</table>
</td>
<td width="97%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:15px;padding-left:15px;">
<p style="color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Mac: 8%</p>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="3%">
<table width="20" height="20" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="20" bgcolor="#ffe5e5" style="line-height:14px !important;"> <span> </span>
</td>
</tr>
</table>
</td>
<td width="97%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;padding-top:5px;padding-bottom:5px;padding-right:15px;padding-left:15px;">
<p style="color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">No Support: 37%</p>
</td>
</tr>
</table>
</td>
</tr>
</table>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Though it’s vitally important to review the email clients used by your own
subscribers, and make a decision for or against using web fonts based on the proportion
of them that use ‘web font friendly’ email clients, this trend does
present a strong case for at least reconsidering web fonts. To help you make that
decision, here’s a summary of the mobile, tablet and desktop email clients
that currently support them:</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="50%" valign="top" bgcolor="#ee0000" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Operating System</p>
</td>
<td width="50%" valign="top" bgcolor="#ee0000" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Email Client</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">iOS</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Mail (iPhone)</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">iOS</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Mail (iPad)</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">OSX</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Mail (Mac)</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">OSX</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Microsoft Outlook 2011</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">OSX</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Microsoft Outlook 2016</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Google Android 4.4</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Native</p>
</td>
</tr>
</table>
</td>
</tr>
</table>
<div style="display:block;height:40px;font-size:40px;line-height:40px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionHead" width="100%" style="padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#999999;">
<h3 style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:25px;mso-line-height-rule:exactly;font-weight:normal;color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Finding web fonts.</h3>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionBody" width="100%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#666666;padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-top-width:0;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Once you’ve decided to use web fonts in your emails, you’ll need to
find some, and for that, you’ll need to go to a web font supplier.</p>
<div
style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">For web fonts in email, you can’t go far wrong with
<a class="textLink" href="https://fonts.google.com"
target="_blank" style="color:#000000;">Google Fonts</a>, especially since its recent update, which has made it even easier
to use. You won’t find any immediately recognisable font names, unless you’re
familiar with Google Fonts already. There are, however, fonts that have similar
characteristics to well-known fonts, such as Avant Garde, Baskerville and Copperplate
Script. Here’re a few examples:</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="50%" valign="top" bgcolor="#ee0000" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">‘Well-Known’ Font</p>
</td>
<td width="50%" valign="top" bgcolor="#ee0000" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;">
<p style="color:#ffffff;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Google Font</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Avant Garde</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">
<a class="textLink" href="https://fonts.google.com/specimen/Poppins" target="_blank"
style="color:#000000;">Poppins</a>
</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Baskerville</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">
<a class="textLink" href="https://fonts.google.com/specimen/Libre+Baskerville"
target="_blank" style="color:#000000;">Libre Baskerville</a>
</p>
</td>
</tr>
<tr>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;border-right-width:1px;border-right-style:dotted;border-right-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Copperplate Script</p>
</td>
<td width="50%" valign="top" bgcolor="#ffe5e5" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;padding-top:10px;padding-bottom:10px;padding-right:15px;padding-left:15px;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#ffffff;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">
<a class="textLink" href="https://fonts.google.com/specimen/Pinyon+Script" target="_blank"
style="color:#000000;">Pinyon Script</a>
</p>
</td>
</tr>
</table>
</td>
</tr>
</table>
<div style="display:block;height:40px;font-size:40px;line-height:40px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionHead" width="100%" style="padding-top:0;padding-bottom:0;padding-right:0;padding-left:0;">
<h5 style="font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:25px;mso-line-height-rule:exactly;font-weight:normal;color:#ee0000;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><strong>A Type of email: a handbook for working with typography in email</strong></h5>
</td>
</tr>
</table>
<div style="display:block;height:10px;font-size:10px;line-height:10px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0" style="border-width:1px;border-style:solid;border-color:#999999;border-collapse:collapse;">
<tr>
<td class="columnWrap" width="100%" valign="top">
<table class="tableImageResize" width="220" align="left" cellpadding="0" cellspacing="0"
border="0" bgcolor="#ee0000">
<tr>
<td class="book" width="220" bgcolor="#ee0000" style="padding-top:40px;padding-bottom:40px;padding-right:0;padding-left:0;">
<a href="http://www.beyondtheenvelope.co.uk/a-type-of-email.php" target="_blank">
<img class="imgImageResize" src="http://i2.cmail20.com/ei/d/C7/DE5/8C8/165343/csimport/a_type_of_email_cover_1.png"
width="220" height="258" alt="A Type of email." title="Find out more about 'A Type of email'."
style="font-family:Courier, monospace;color:#ffffff;font-size:16px;line-height:24px;text-decoration:none;display:block;border-width:0;outline-style:none;">
</a>
</td>
</tr>
</table>
<!--[if mso]>
<table width="238" align="left" cellpadding="0" cellspacing="0" border="0">
<tr>
<td>
<![endif]-->
<table align="left" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="100%">
<table width="238" align="left" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="bookDetails" style="font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;padding-top:30px;padding-bottom:20px;padding-right:20px;padding-left:40px;">
<h3 style="font-size:25px;line-height:25px;font-weight:bold;color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><span style="font-size:35px;" >“</span><br>
Anyone that has a hand in creating emails should read this book.</h3>
<div style="display:block;height:15px;font-size:15px;line-height:15px;"> </div> <span class="bookCredits" style="font-family:Georgia, Times, 'Times New Roman', serif;font-size:16px;color:#666666;"><em>Justine Jordan</em><br>
</span>
<span class="bookCredits" style="font-family:Georgia, Times, 'Times New Roman', serif;font-size:12px;color:#666666;">VP of Marketing, Litmus</span>
<div
style="display:block;height:15px;font-size:15px;line-height:15px;"> </div>
<table class="button" cellpadding="0" cellspacing="0" border="0" bgcolor="#ee0000">
<tr>
<td align="center" bgcolor="#ee0000">
<a class="findOutMore" href="https://gumroad.com/l/yxFxD" target="_blank" style="font-family:Arial, sans-serif;font-size:13px;font-weight:bold;color:#ffffff;text-decoration:none;text-align:center;padding-top:10px;padding-bottom:10px;padding-right:16px;padding-left:16px;display:block;border-width:1px;border-style:solid;border-color:#ee0000;">Find out more →</a>
</td>
</tr>
</table>
</td>
</tr>
</table>
</td>
</tr>
</table>
<!--[if mso]>
</td>
</tr>
</table>
<![endif]-->
</td>
</tr>
</table>
<div style="display:block;height:40px;font-size:40px;line-height:40px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionHead" width="100%" style="padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#999999;">
<h3 style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:25px;mso-line-height-rule:exactly;font-weight:normal;color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Importing a web font.</h3>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionBody" width="100%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#666666;padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-top-width:0;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Having found a web font, you’ll need to import it into your email. Here’s
a simple, six-step method of importing a
<a class="textLink" href="https://fonts.google.com"
target="_blank" style="color:#000000;">Google web font</a>, using
<a class="textLink" href="https://fonts.google.com/?query=Montserrat"
target="_blank" style="color:#000000;">Montserrat</a>, the font used in this email, as an example.</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">The first step is to visit
<a class="textLink" href="https://fonts.google.com"
target="_blank" style="color:#000000;">Google Fonts</a>, and search for a font by name, or by using the filters on the
right-hand side.</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="tdImageResize">
<a href="https://fonts.google.com" target="_blank">
<img class="imgImageResize" src="http://i3.cmail20.com/ei/d/C7/DE5/8C8/165343/csimport/web_font_search_2.png"
width="520" height="350" alt="Search Google Fonts." title="Search Google Fonts."
style="font-family:Courier, monospace;font-size:16px;line-height:24px;text-decoration:none;color:#ee0000;display:block;border-width:0;outline-style:none;">
</a>
</td>
</tr>
</table>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">The second step is to select the ‘Select this font’ button.</p>
<div
style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="tdImageResize">
<a href="https://fonts.google.com" target="_blank">
<img src="http://i4.cmail20.com/ei/d/C7/DE5/8C8/165343/csimport/select_this_font_button_3.png"
width="35px" height="35px" alt="'Select this font' Button." title="'Select this font' Button."
style="font-family:Courier, monospace;font-size:16px;line-height:24px;text-decoration:none;color:#ee0000;display:block;border-width:0;outline-style:none;">
</a>
</td>
</tr>
</table>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">The third step is to select the ‘Family Selected’ bar.</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="tdImageResize">
<a href="https://fonts.google.com" target="_blank">
<img class="imgImageResize" src="http://i5.cmail20.com/ei/d/C7/DE5/8C8/165343/csimport/selected_family_4.png"
width="520" height="350" alt="Select the 'Family Selected' bar." title="Select the 'Family Selected' bar."
style="font-family:Courier, monospace;font-size:16px;line-height:24px;text-decoration:none;color:#ee0000;display:block;border-width:0;outline-style:none;">
</a>
</td>
</tr>
</table>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">The fourth step is to copy the web font url, in this instance, <span class="codeText"
style="font-family:Courier, monospace;color:#ee0000;word-break:break-all;"><a class="url" href="https://fonts.googleapis.com/css?family=Montserrat" style="color:#ee0000 !important;text-decoration:none;" >https://fonts.googleapis.com/css?family=Montserrat</a></span>.</p>
<div
style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="tdImageResize">
<a href="https://fonts.google.com" target="_blank">
<img class="imgImageResize" src="http://i6.cmail20.com/ei/d/C7/DE5/8C8/165343/csimport/copy_url_5.png"
width="520" height="350" alt="Copy the web font url." title="Copy the web font url."
style="font-family:Courier, monospace;font-size:16px;line-height:24px;text-decoration:none;color:#ee0000;display:block;border-width:0;outline-style:none;">
</a>
</td>
</tr>
</table>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">The fifth step is to paste the web font url into the address field of your
<a class="textLink"
href="http://www.apple.com/safari/" target="_blank" style="color:#000000;">Safari</a>or
<a class="textLink" href="https://support.microsoft.com/help/17621"
target="_blank" style="color:#000000;">Internet Explorer</a>browser, which will create a piece of CSS for you, linking
to a WOFF format web font.</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="tdImageResize">
<a href="https://fonts.googleapis.com/css?family=Montserrat" target="_blank">
<img class="imgImageResize" src="http://i7.cmail20.com/ei/d/C7/DE5/8C8/165343/csimport/web_font_css_6.png"
width="520" height="240" alt="Web font CSS." title="Web font CSS." style="font-family:Courier, monospace;font-size:16px;line-height:24px;text-decoration:none;color:#ee0000;display:block;border-width:0;outline-style:none;">
</a>
</td>
</tr>
</table>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">The sixth step is to copy the CSS from the browser, and paste it inside a
<span
class="codeText" style="font-family:Courier, monospace;color:#ee0000;">@media screen</span>media query, within an internal style sheet, within the
<span
class="codeText" style="font-family:Courier, monospace;color:#ee0000;"><head></span>of your email.</p>
<div style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="codeText" width="100%" bgcolor="#ffe5e5" style="font-family:Courier, monospace;font-size:17px;color:#666666;padding-top:15px;padding-bottom:15px;padding-right:15px;padding-left:15px;"><style type="text/css">
<br>
<br> <span class="codeTextHighlight" style="color:#ee0000;word-break:break-all;">
@media screen {<br>
<br>
@font-face {<br>
font-family:'Montserrat';<br>
font-style:normal;<br>
font-weight:400;<br>
src:local('Montserrat-Regular'),<br>
url(<a class="url" href="" style="color:#ee0000 !important;text-decoration:none;pointer-events:none !important;" >https://fonts.gstatic.com/s/montserrat/<br>
v7/zhcz-_WihjSQC0oHJ9TCYL3hpw3pgy2gAi-<br>
Ip7WPMi0.woff</a>)format('woff');<br>
}<br>
<br>
}<br>
<br>
</span>
</style></td>
</tr>
</table>
</td>
</tr>
</table>
<div style="display:block;height:40px;font-size:40px;line-height:40px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionHead" width="100%" style="padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-bottom-width:1px;border-bottom-style:dotted;border-bottom-color:#999999;">
<h3 style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:25px;mso-line-height-rule:exactly;font-weight:normal;color:#666666;margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Styling text with the web font.</h3>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="sectionBody" width="100%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#666666;padding-top:20px;padding-bottom:20px;padding-right:20px;padding-left:20px;border-width:1px;border-style:solid;border-color:#999999;border-top-width:0;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">Having imported the web font, you’ll now be able to style your text with
it. Styling your text with the web font is as easy as adding its name to the font
stack, immediately after <span class="codeText" style="font-family:Courier, monospace;color:#ee0000;">font-family:</span>.
Ensure that the fallback fonts are proportionately similar to the web font.</p>
<div
style="display:block;height:20px;font-size:20px;line-height:20px;"> </div>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="codeText" width="100%" bgcolor="#ffe5e5" style="font-family:Courier, monospace;font-size:17px;color:#666666;padding-top:15px;padding-bottom:15px;padding-right:15px;padding-left:15px;"> <span style="word-break:keep-all;">font-family:<span class="codeTextHighlight" style="color:#ee0000;" >'Montserrat',</span> 'Helvetica
Neue', Helvetica, Arial, sans-serif;</span>
</td>
</tr>
</table>
</td>
</tr>
</table>
<table width="100%" cellpadding="0" cellspacing="0" border="0">
<tr>
<td width="100%" style="font-family:'Montserrat', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#666666;padding-top:40px;padding-bottom:30px;padding-right:0;padding-left:0;">
<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;">So, there you have it! Sound reasons for reconsidering web fonts, and a simple
method of implementing them.<span class="fullPoint" style="color:#ee0000;"> ■</span>
</p>
</td>
</tr>
</table>
<table class="emailWidth" width="100%" bgcolor="#666666" cellpadding="0" cellspacing="0"
border="0">
<tr>
<td>
<table class="colophon" cellpadding="0" cellspacing="0" border="0">
<tr>
<td class="colophon" style="font-family:'Courier New', Courier, monospace;font-size:12px;line-height:18px;color:#ffffff;padding-top:20px;padding-bottom:20px;padding-right:15px;padding-left:15px;-webkit-text-size-adjust:none;"> <strong>Type E:</strong> is an email newsletter devoted to typography on email,
created by Email Designer and Developer, Paul Airy. Please email your thoughts,
suggestions and questions to
<a href="mailto:type-e@beyondtheenvelope.co.uk?subject=Type E:"
style="color:#ffffff;">type-e@beyondtheenvelope.co.uk</a>. Thank you for subscribing!</td>
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<td width="560" style="padding-bottom:20px;">
<hr class="horizontalRule" size="1"><span class="beyondTheEnvelope" style="font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:16px;line-height:20px;text-align:left;color:#ee0000;"><strong>Beyond the Envelope™</strong></span>
<br>
<span class="footer" style="font-family:'Courier New', Courier, monospace;font-size:10px;line-height:15px;color:#282828;">© Paul Airy, 2016<br>
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<br>
<span class="blueLink">07962 177 477</span> (UK)
<br>@Paul_Airy</span>
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