The Largest Virtual Event Dedicated to Leveraging Measurement, Data, and Analytics for Business Growth. Once again, the world’s smartest data-driven marketers and analytics experts join forces to share with you what’s new, what’s hot, and what’s working RIGHT NOW when it comes to measuring your marketing.
If you’re a marketing professional, agency owner, or entrepreneur and you want to know your numbers, the MeasureSummit is for YOU.
Data Collection Reinvented: One Implementation to Rule ‘Em All
There’s so much more happening before a dataLayer push. Learn how I designed an open-source implementation layer and how to measure a user's behavior in a privacy-friendly way. Based on only five HTML attributes you’ll learn to set up a whole tracking to connect your analytics and marketing tools.