diff --git a/include/fmt/base.h b/include/fmt/base.h
index 4d6a33bc51dbc..4b4476aca9f71 100644
--- a/include/fmt/base.h
+++ b/include/fmt/base.h
@@ -930,12 +930,9 @@ template <typename T> class buffer {
       try_reserve(size_ + count);
       auto free_cap = capacity_ - size_;
       if (free_cap < count) count = free_cap;
-      if (std::is_same<T, U>::value) {
-        memcpy(ptr_ + size_, begin, count * sizeof(T));
-      } else {
-        T* out = ptr_ + size_;
-        for (size_t i = 0; i < count; ++i) out[i] = begin[i];
-      }
+      // A loop is faster than memcpy on small sizes.
+      T* out = ptr_ + size_;
+      for (size_t i = 0; i < count; ++i) out[i] = begin[i];
       size_ += count;
       begin += count;
     }