Weekly ad spend pace #300
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TomasPapantos
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Hi,
As an output of plot_pre_post_budget_allocation_comparison or optimal_budget_allocation_df I get how much budget should be allocated to each chennel for the X periods (weeks in my case). But I don't get how much to spend per channel each week, which it seems to be key (as it's not the same to spend the correct amount 100% in the 1st week and 0 the following X-1 weeks).
Does someone know how to get the weekly ad spend that should be spent per marketing channel?
Thanks!
Tom
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