diff --git a/production/helm/loki/Chart.yaml b/production/helm/loki/Chart.yaml
index 0cca46682cae..df1ebe64e2a0 100644
--- a/production/helm/loki/Chart.yaml
+++ b/production/helm/loki/Chart.yaml
@@ -1,6 +1,6 @@
 apiVersion: "v1"
 name: loki
-version: 0.25.1
+version: 0.25.2
 appVersion: v1.3.0
 kubeVersion: "^1.10.0-0"
 description: "Loki: like Prometheus, but for logs."
diff --git a/production/helm/loki/templates/service-headless.yaml b/production/helm/loki/templates/service-headless.yaml
index 0c0a0eee5b48..644f52762549 100644
--- a/production/helm/loki/templates/service-headless.yaml
+++ b/production/helm/loki/templates/service-headless.yaml
@@ -8,6 +8,7 @@ metadata:
     chart: {{ template "loki.chart" . }}
     release: {{ .Release.Name }}
     heritage: {{ .Release.Service }}
+    variant: headless
 spec:
   clusterIP: None
   ports:
diff --git a/production/helm/loki/templates/servicemonitor.yaml b/production/helm/loki/templates/servicemonitor.yaml
index 443583271884..1f38cab142e3 100644
--- a/production/helm/loki/templates/servicemonitor.yaml
+++ b/production/helm/loki/templates/servicemonitor.yaml
@@ -16,6 +16,7 @@ spec:
     matchLabels:
       app: {{ template "loki.name" . }}
       release: {{ .Release.Name | quote }}
+      variant: headless
   namespaceSelector:
     matchNames:
       - {{ .Release.Namespace | quote }}