diff --git a/Makefile b/Makefile
index c440742..ce346b9 100644
--- a/Makefile
+++ b/Makefile
@@ -3,7 +3,7 @@ API_VERSION:=$(shell cat API_VERSION)
 .PHONY: default clean offline prepare dep test unit-test whitebox-integration-test coverage \
 	blackbox-integration-test shell-test-alpine shell-test-wrong-image shell-test-docker-socket shell-test-docker-tcp \
 	lint vet fail-on-errors docker-image build xbuild changelog release validate-release deploy deploy-github deploy-docker \
-	wrapper install
+	poc-app wrapper install
 
 default: prepare dep test lint vet build
 
@@ -131,14 +131,14 @@ deploy-docker:
 		echo "NB! Docker release skipped! (DO_RELEASE != true)"; \
 	fi
 
-dev-env: DST_PATH=../lstags-api
-dev-env: prepare dep
-dev-env:
-	@echo -e "\e[1mInitializing sample development environment:\e[0m" \
-		&& mkdir -p ${DST_PATH} \
-		&& cp api_usage.go.sample ${DST_PATH}/main.go \
-		&& pushd ${DST_PATH} >/dev/null; go build; pwd; popd >/dev/null \
-		&& echo -e "\e[31mHINT: Set 'DST_PATH' makefile variable to adjust environment path ;)\e[0m"
+poc-app: APP_PATH=../lstags-api
+poc-app: prepare dep
+poc-app:
+	@echo -e "\e[1mInitializing PoC application:\e[0m" \
+		&& mkdir -p ${APP_PATH} \
+		&& cp api_poc.go.sample ${APP_PATH}/main.go \
+		&& pushd ${APP_PATH} >/dev/null; go build; pwd; popd >/dev/null \
+		&& echo -e "\e[31mHINT: Set 'APP_PATH' makefile variable to adjust PoC application path ;)\e[0m"
 
 wrapper: PREFIX:=/usr/local
 wrapper:
diff --git a/README.md b/README.md
index 7b9216d..d3cf071 100644
--- a/README.md
+++ b/README.md
@@ -184,42 +184,18 @@ For the most cases it is OK. However, if you work with things that do not need t
 
 ## API
 
-You may use `lstags` either as a standalone CLI or as a Golang package inside your own application:
-
-### PoC application with our `v1` API
-```golang
-package main
-
-import (
-  "fmt"
-
-  "github.com/ivanilves/lstags/api/v1"
-)
-
-func main() {
-  api, _ := v1.New(v1.Config{})
-
-  collection, _ := api.CollectTags(
-    "alpine",
-    "nginx=latest,stable",
-    "gcr.io/google_containers/pause-amd64:3.1",
-    "quay.io/coreos/flannel~/v0.10/",
-  )
-
-  for _, repo := range collection.Repos() {
-    for _, tag := range collection.Tags(repo.Ref()) {
-      fmt.Printf(
-        "- %-40s %-15s %s %s\n",
-        repo.Name(),
-        tag.Name(),
-        tag.GetCreatedString(),
-        tag.GetState(),
-      )
-    }
-  }
-}
-```
-
-You may also run `make dev-env` to set up sample lstags API development environment on your system.
+You may use lstags either as a standalone CLI or as a Golang package inside your own application.
+
+#### Set up and build PoC application with our `v1` API:
+
+```sh
+make poc-app APP_PATH=../lstags-api
+cd ../lstags-api
+go build
+# run "./lstags-api" binary to see PoC in action (examine main.go first to ensure no "rm -rf /" is there)
+```
+
+* This installs all necessary dependencies and sets up PoC application at the path `../lstags-api/`
+* We assume you already have recent Golang version installed on your system https://golang.org/dl/
 
 **NB!** Far more complete API usage example could be found in **[main.go](https://github.com/ivanilves/lstags/blob/master/main.go)** :wink:
diff --git a/api_usage.go.sample b/api_poc.go.sample
similarity index 100%
rename from api_usage.go.sample
rename to api_poc.go.sample