diff --git a/src/main/java/poomasi/domain/farm/controller/FarmFarmerController.java b/src/main/java/poomasi/domain/farm/controller/FarmFarmerController.java
index eed59cd..1bf3a15 100644
--- a/src/main/java/poomasi/domain/farm/controller/FarmFarmerController.java
+++ b/src/main/java/poomasi/domain/farm/controller/FarmFarmerController.java
@@ -3,6 +3,7 @@
 import jakarta.validation.Valid;
 import lombok.RequiredArgsConstructor;
 import org.springframework.http.ResponseEntity;
+import org.springframework.security.access.annotation.Secured;
 import org.springframework.web.bind.annotation.*;
 import poomasi.domain.farm.dto.FarmRegisterRequest;
 import poomasi.domain.farm.dto.FarmUpdateRequest;
@@ -17,8 +18,11 @@ public class FarmFarmerController {
     private final FarmScheduleService farmScheduleService;
 
     // TODO: 판매자만 접근가능하도록 인증/인가 annotation 추가
+    @Secured("ROLE_FARMER")
     @PostMapping("")
-    public ResponseEntity<?> registerFarm(@RequestBody FarmRegisterRequest request) {
+    public ResponseEntity<?> registerFarm(
+
+            @RequestBody FarmRegisterRequest request) {
         return ResponseEntity.ok(farmFarmerService.registerFarm(request));
     }
 
diff --git a/src/main/java/poomasi/domain/product/controller/ProductTagController.java b/src/main/java/poomasi/domain/product/controller/ProductTagController.java
new file mode 100644
index 0000000..b49a0b5
--- /dev/null
+++ b/src/main/java/poomasi/domain/product/controller/ProductTagController.java
@@ -0,0 +1,33 @@
+package poomasi.domain.product.controller;
+
+import lombok.RequiredArgsConstructor;
+import org.springframework.http.HttpStatus;
+import org.springframework.http.ResponseEntity;
+import org.springframework.security.access.annotation.Secured;
+import org.springframework.stereotype.Controller;
+import org.springframework.web.bind.annotation.DeleteMapping;
+import org.springframework.web.bind.annotation.PostMapping;
+import org.springframework.web.bind.annotation.RequestBody;
+import poomasi.domain.product.dto.ProductTagRequest;
+import poomasi.domain.product.service.ProductTagService;
+
+@Controller
+@RequiredArgsConstructor
+public class ProductTagController {
+
+    private final ProductTagService productTagService;
+
+    @Secured("ROLE_ADMIN")
+    @PostMapping("/api/products/tag")
+    public ResponseEntity<?> addTag(@RequestBody ProductTagRequest productTagRequest) {
+        productTagService.addTag(productTagRequest);
+        return new ResponseEntity<>(HttpStatus.CREATED);
+    }
+
+    @Secured("ROLE_ADMIN")
+    @DeleteMapping("/api/products/tag")
+    public ResponseEntity<?> deleteTag(@RequestBody ProductTagRequest productTagRequest) {
+        productTagService.deleteTag(productTagRequest);
+        return ResponseEntity.ok().build();
+    }
+}
diff --git a/src/main/java/poomasi/domain/product/dto/ProductResponse.java b/src/main/java/poomasi/domain/product/dto/ProductResponse.java
index 89eca75..6975a2a 100644
--- a/src/main/java/poomasi/domain/product/dto/ProductResponse.java
+++ b/src/main/java/poomasi/domain/product/dto/ProductResponse.java
@@ -1,7 +1,9 @@
 package poomasi.domain.product.dto;
 
+import java.util.List;
 import lombok.Builder;
 import poomasi.domain.product.entity.Product;
+import poomasi.domain.product.entity.ProductTagEnum;
 
 @Builder
 public record ProductResponse(
@@ -11,10 +13,13 @@ public record ProductResponse(
         Integer stock,
         String description,
         String imageUrl,
-        Long categoryId
+        Long categoryId,
+        List<String> tags
 ) {
 
     public static ProductResponse fromEntity(Product product) {
+        List<String> tags = product.getTags().stream().map(ProductTagEnum::getKoreanName).toList();
+
         return ProductResponse.builder()
                 .id(product.getId())
                 .name(product.getName())
@@ -23,6 +28,7 @@ public static ProductResponse fromEntity(Product product) {
                 .description(product.getDescription())
                 .imageUrl(product.getImageUrl())
                 .categoryId(product.getCategoryId())
+                .tags(tags)
                 .build();
     }
 }
diff --git a/src/main/java/poomasi/domain/product/dto/ProductTagRequest.java b/src/main/java/poomasi/domain/product/dto/ProductTagRequest.java
new file mode 100644
index 0000000..647a990
--- /dev/null
+++ b/src/main/java/poomasi/domain/product/dto/ProductTagRequest.java
@@ -0,0 +1,8 @@
+package poomasi.domain.product.dto;
+
+public record ProductTagRequest(
+        Long productId,
+        String tagEnum
+) {
+
+}
diff --git a/src/main/java/poomasi/domain/product/entity/Product.java b/src/main/java/poomasi/domain/product/entity/Product.java
index f39e5cb..3226ae5 100644
--- a/src/main/java/poomasi/domain/product/entity/Product.java
+++ b/src/main/java/poomasi/domain/product/entity/Product.java
@@ -1,7 +1,13 @@
 package poomasi.domain.product.entity;
 
 import jakarta.persistence.CascadeType;
+import jakarta.persistence.CollectionTable;
+import jakarta.persistence.Column;
+import jakarta.persistence.ElementCollection;
 import jakarta.persistence.Entity;
+import jakarta.persistence.EnumType;
+import jakarta.persistence.Enumerated;
+import jakarta.persistence.FetchType;
 import jakarta.persistence.GeneratedValue;
 import jakarta.persistence.GenerationType;
 import jakarta.persistence.Id;
@@ -64,6 +70,12 @@ public class Product {
     @JoinColumn(name = "entityId")
     List<Review> reviewList = new ArrayList<>();
 
+    @ElementCollection(fetch = FetchType.EAGER)
+    @CollectionTable(name = "product_tag", joinColumns = @JoinColumn(name = "product_id"))
+    @Column(name = "enum_value")
+    @Enumerated(EnumType.STRING)
+    List<ProductTagEnum> tags = new ArrayList<>();
+
     @Comment("평균 평점")
     private double averageRating = 0.0;
 
diff --git a/src/main/java/poomasi/domain/product/entity/ProductTagEnum.java b/src/main/java/poomasi/domain/product/entity/ProductTagEnum.java
new file mode 100644
index 0000000..2e1021a
--- /dev/null
+++ b/src/main/java/poomasi/domain/product/entity/ProductTagEnum.java
@@ -0,0 +1,16 @@
+package poomasi.domain.product.entity;
+
+public enum ProductTagEnum {
+    ORGANIC("유기농"),
+    NonPesticide("무농약");
+
+    private final String value;
+
+    private ProductTagEnum(String value) {
+        this.value = value;
+    }
+
+    public String getKoreanName() {
+        return value;
+    }
+}
diff --git a/src/main/java/poomasi/domain/product/service/ProductService.java b/src/main/java/poomasi/domain/product/service/ProductService.java
index ca7b482..79b73dc 100644
--- a/src/main/java/poomasi/domain/product/service/ProductService.java
+++ b/src/main/java/poomasi/domain/product/service/ProductService.java
@@ -1,7 +1,6 @@
 package poomasi.domain.product.service;
 
 import java.util.List;
-
 import lombok.RequiredArgsConstructor;
 import org.springframework.stereotype.Service;
 import poomasi.domain.product.dto.ProductResponse;
diff --git a/src/main/java/poomasi/domain/product/service/ProductTagService.java b/src/main/java/poomasi/domain/product/service/ProductTagService.java
new file mode 100644
index 0000000..87c384b
--- /dev/null
+++ b/src/main/java/poomasi/domain/product/service/ProductTagService.java
@@ -0,0 +1,51 @@
+package poomasi.domain.product.service;
+
+import lombok.RequiredArgsConstructor;
+import org.springframework.stereotype.Service;
+import org.springframework.transaction.annotation.Transactional;
+import poomasi.domain.product.dto.ProductTagRequest;
+import poomasi.domain.product.entity.Product;
+import poomasi.domain.product.entity.ProductTagEnum;
+import poomasi.domain.product.repository.ProductRepository;
+import poomasi.global.error.BusinessError;
+import poomasi.global.error.BusinessException;
+
+@Service
+@RequiredArgsConstructor
+public class ProductTagService {
+
+    private final ProductRepository productRepository;
+
+    @Transactional
+    public void addTag(ProductTagRequest productTagRequest) {
+        Product product = CheckProduct(productTagRequest);
+
+        ProductTagEnum productTagEnum = null;
+        try {
+            productTagEnum = ProductTagEnum.valueOf(productTagRequest.tagEnum());
+        } catch (IllegalArgumentException e) {
+            throw new BusinessException(BusinessError.INVALID_TAG_NAME);
+        }
+
+        product.getTags().add(productTagEnum);
+    }
+
+    private Product CheckProduct(ProductTagRequest productTagRequest) {
+        return productRepository.findById(productTagRequest.productId())
+                .orElseThrow(() -> new BusinessException(BusinessError.PRODUCT_NOT_FOUND));
+    }
+
+    @Transactional
+    public void deleteTag(ProductTagRequest productTagRequest) {
+        Product product = CheckProduct(productTagRequest);
+
+        ProductTagEnum productTagEnum = null;
+        try {
+            productTagEnum = ProductTagEnum.valueOf(productTagRequest.tagEnum());
+        } catch (IllegalArgumentException e) {
+            throw new BusinessException(BusinessError.INVALID_TAG_NAME);
+        }
+
+        product.getTags().remove(productTagEnum);
+    }
+}
diff --git a/src/main/java/poomasi/domain/review/dto/ReviewResponse.java b/src/main/java/poomasi/domain/review/dto/ReviewResponse.java
index dfd362b..fd5e630 100644
--- a/src/main/java/poomasi/domain/review/dto/ReviewResponse.java
+++ b/src/main/java/poomasi/domain/review/dto/ReviewResponse.java
@@ -4,7 +4,7 @@
 
 public record ReviewResponse
         (Long id,
-         Long productId,
+         Long entityId,
          //Long reviewerId,
          Float rating,
          String content
diff --git a/src/main/java/poomasi/global/error/BusinessError.java b/src/main/java/poomasi/global/error/BusinessError.java
index d9ce696..e87a1c1 100644
--- a/src/main/java/poomasi/global/error/BusinessError.java
+++ b/src/main/java/poomasi/global/error/BusinessError.java
@@ -1,5 +1,6 @@
 package poomasi.global.error;
 
+import org.springframework.boot.actuate.autoconfigure.observation.ObservationProperties.Http;
 import org.springframework.http.HttpStatus;
 
 import lombok.AllArgsConstructor;
@@ -48,6 +49,10 @@ public enum BusinessError {
     RESERVATION_ALREADY_CANCELED(HttpStatus.BAD_REQUEST, "이미 취소된 예약입니다."),
     RESERVATION_CANCELLATION_PERIOD_EXPIRED(HttpStatus.BAD_REQUEST, "예약 취소 기간이 지났습니다."),
 
+    //ProductTag
+    INVALID_TAG_NAME(HttpStatus.BAD_REQUEST, "존재하지 않는 태그명입니다."),
+    TAG_NOT_FOUND(HttpStatus.NOT_FOUND, "태그가 존재하지 않습니다."),
+
     // ETC
     START_DATE_SHOULD_BE_BEFORE_END_DATE(HttpStatus.BAD_REQUEST, "시작 날짜는 종료 날짜보다 이전이어야 합니다.");