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Introducing Expanded Subscriptions in iTunes Connect

πŸ“… 2020.1.1 (TUE)

WWDC2016 | Session : 301 | Category : App Store Connect

πŸ”— Introducing Expanded Subscriptions in iTunes Connect - WWDC 2016 - Videos - Apple Developer

What is an In-App Purchase?

  • Digital content or service bought within app
  • App offering before purchasing add-ons
  • Subscription services

In-App Purchase Types

Consumable

Non-Consumable

Non-renewable subscriptions

Auto-renewable subscriptions

Free subscriptions deprecated

πŸ†• Auto-Renewable Subscription

  • 70% Proceeds Less Than One Year β†’ 85% Proceeds One Year or More
  • Limited Categories β†’ All Categories

Subscription Management

Subscription Groups

Territory Pricing

Instead of choosing a single price tier, you'll start with a base currency and a base price. This base price will come from a predefined list of prices.

Customer Retention

Before when we increase the price all the customers receive an email that says that the price has increased and the subscriptions are stopped.

β†’ Streamlined consent process

  • Push notifications
  • Enhances emails
  • Simple agreement

πŸ†• Preserve Price

Preserve Price for existing customers while increasing prices for new ones.