diff --git a/ecommerce_worker/email/v1/braze/client.py b/ecommerce_worker/email/v1/braze/client.py
index 6ba2c77f..68f90d29 100644
--- a/ecommerce_worker/email/v1/braze/client.py
+++ b/ecommerce_worker/email/v1/braze/client.py
@@ -368,6 +368,7 @@ def send_message(
         message = {
             'user_aliases': user_aliases,
             'external_user_ids': external_ids,
+            'recipient_subscription_state': 'all',
             'messages': {
                 'email': email
             }
diff --git a/setup.py b/setup.py
index 8873f3b8..ded279ff 100644
--- a/setup.py
+++ b/setup.py
@@ -37,7 +37,7 @@ def is_requirement(line):
 
 setup(
     name='edx-ecommerce-worker',
-    version='2.2.0',
+    version='2.2.1',
     description='Celery tasks supporting the operations of edX\'s ecommerce service',
     long_description=long_description,
     classifiers=[