Name the product in a way the reader (i.e. your target customers) will understand. MathForLife
Describe who the market for the product is and what benefit they get. One sentence only underneath the title. K-12 students, learn practical math skills for everyday life
Give a summary of the product and the benefit. Assume the reader will not read anything else so make this paragraph good. We leverage bleeding edge technology to disrupt the duldrums of K-12 education.
Describe the problem your product solves. Traditional math education is boring and can repel bright young minds from engaging in this necessary subject. Additionally, this site teaches math students will use everyday of there lives.
Describe how your product elegantly solves the problem. We use fun interactive tools to keep students interested in the material.
A quote from a spokesperson in your company. "Less than 5% of students tuaght our calculus based math curriculum will actually use it outside of academia. That's why MathForLife teaches an innovative probabilistic math curriculum "
Describe how easy it is to get started. Click->Learn->Done
Provide a quote from a hypothetical customer that describes how they experienced the benefit. "Timmy came home crying and MathForLife saved my marriage"
Wrap it up and give pointers where the reader should go next. Try MathForLife 30 days for free.