README: TUF spec version, reference implementation, and other adjustments

README.md

@@ -1,5 +1,4 @@
-A Framework for Securing Software Update Systems
-------------------------------------------------
+# <img src="https://cdn.rawgit.com/theupdateframework/artwork/3a649fa6/tuf-logo.svg" height="100" valign="middle" alt="TUF"/> A Framework for Securing Software Update Systems
 
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@@ -8,27 +7,44 @@ A Framework for Securing Software Update Systems
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-# <img src="https://cdn.rawgit.com/theupdateframework/artwork/3a649fa6/tuf-logo.svg" height="100" valign="middle" alt="TUF"/>
-
-The Update Framework (TUF) helps developers maintain the security of a software
-update system, even against attackers that compromise the repository or signing
-keys. TUF provides a flexible framework and specification that developers can
-adopt into any software update system.
+----------------------------
+This repository is the **reference implementation** of
+[The Update Framework (TUF)](https://theupdateframework.github.io/).
+It is written in Python and intended to conform to version 1.0 of the
+[TUF specification](https://github.com/theupdateframework/specification/blob/master/tuf-spec.md).
+This implementation is in use in production systems, but is also intended to be
+a readable guide and demonstration for those working on implementing TUF in
+their own languages, environments, or update systems.
+
+
+About The Update Framework
+--------------------------
+The Update Framework (TUF) design helps developers maintain the security of a
+software update system, even against attackers that compromise the repository
+or signing keys.
+TUF provides a flexible
+[specification](https://github.com/theupdateframework/specification/blob/master/tuf-spec.md)
+defining functionality that developers can use in any software update system or
+re-implement to fit their needs.
 
 TUF is hosted by the [Linux Foundation](https://www.linuxfoundation.org/) as
 part of the [Cloud Native Computing Foundation](https://www.cncf.io/) (CNCF)
-and is used [in production](docs/ADOPTERS.md) by companies such as Cloudflare, 
-DataDog, DigitalOcean, Docker, Flynn, IBM, Kolide, LEAP, Microsoft, RedHat, 
-and VMware. A variant of TUF called [Uptane](https://uptane.github.io/) is 
+and its design is [used in production](docs/ADOPTERS.md) by companies such as Cloudflare,
+DataDog, DigitalOcean, Docker, Flynn, IBM, Kolide, LEAP, Microsoft, RedHat,
+and VMware. A variant of TUF called [Uptane](https://uptane.github.io/) is
 widely used to secure over-the-air updates in automobiles.
 
+Please see the [TUF Introduction](docs/OVERVIEW.rst) and
+[TUF's website](https://theupdateframework.com/) for more information about TUF!
+
 
 Documentation
 -------------
-* [Overview](docs/OVERVIEW.rst)
-* [Specification](https://github.com/theupdateframework/specification/blob/master/tuf-spec.md)
-* [Getting Started](docs/GETTING_STARTED.rst)
+* [Introduction to TUF's Design](docs/OVERVIEW.rst)
+* [The TUF Specification](https://github.com/theupdateframework/specification/blob/master/tuf-spec.md)
+* [Getting Started with the TUF Reference Implementation](docs/GETTING_STARTED.rst)
 * [Governance](docs/GOVERNANCE.md) and [Maintainers](docs/MAINTAINERS.txt)
+for the reference implementation
 * [Miscellaneous Docs](docs/)