diff --git a/README.md b/README.md
index e9dfe6b..09acd72 100644
--- a/README.md
+++ b/README.md
@@ -1,40 +1,68 @@
-# Scoby
+![TriggerMesh Logo](docs/assets/images/triggermesh-logo.png)
+
+![CodeQL](https://github.com/triggermesh/scoby/actions/workflows/codeql.yaml/badge.svg?branch=main)
+![Static](https://github.com/triggermesh/scoby/actions/workflows/static.yaml/badge.svg?branch=main)
+[![Go Report Card](https://goreportcard.com/badge/github.com/triggermesh/scoby)](https://goreportcard.com/report/github.com/triggermesh/scoby)
+[![Release](https://img.shields.io/github/v/release/triggermesh/scoby?label=release)](https://github.com/triggermesh/scoby/releases)
+[![Slack](https://img.shields.io/badge/Slack-Join%20chat-4a154b?style=flat&logo=slack)](https://join.slack.com/t/triggermesh-community/shared_invite/zt-1kngevosm-MY7kqn9h6bT08hWh8PeltA)
 
 Generic Kubernetes controller for simple workloads.
 
-![scoby](docs/../docs/assets/harrison-kugler-kombucha.jpg)
+![scoby](docs/assets/images/harrison-kugler-kombucha.jpg)
 > photo by [Harrison Kugler](https://unsplash.com/@harrisonkugler?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText)
 
 ## Description
 
-Scoby is a controller that generates controllers :infinity:, and makes it easy to manage application instances as Kubernetes objects.
+Scoby is a controller that creates controllers dynamically :infinity:, and makes it easy to manage your application instances as Kubernetes objects.
 
-Registrations are the core object of Scoby, they contain references to user a provided container image,a CRD, and workload generation parameters.
+In shoft, Scoby is the shortest path between your application's container image and Kubernetes end users.
 
-- The container image provided at the registration must receive parameters via environment variables.
-- The CRD must contain all supported parameters and validations. Scoby does not add extra validations and parses user created objects without comparing with the registered CRD.
-- Workloads generated by Scoby can be Deployments (with optional Service) or Knative Services. Custom Resource instances will generate environment variables that can be highly customized.
+![scoby user overview](docs/assets/images/scoby-user-overview.png)
 
-Registered CRDs will get a controller that reacts to object instances in a strictly declarative manner.
+Given a container image containinng an application, a Kubernetes CRD that defines the application spec, and an Scoby registration that configures rendering, end users will be able to manage instances of your application at Kubernetes.
 
-![scoby summary](docs/../docs/assets/scoby-summary.png)
+## Primer
 
-## Install The Development Version
+There are 3 steps needed to create your Kubernetes native application:
 
-Development version can be installed using [ko](https://github.com/ko-build/ko)
+- Build the image: create a container image that Scoby can use. Parameters need to be passed via environment variables.
+- Create the CRD: Scoby will use the CRD elements to create the environment variables that your application needs. Make sure your add all your validations via CRD.
+- Create the CRDRegistration: the registration informs Scoby about how the CRD elements are transformed into environment variables, what image to use, and what type of workload should be created.
 
-```console
-ko apply -f ./config
+A registration could look as simple as this:
+
+```yaml
+apiVersion: scoby.triggermesh.io/v1alpha1
+kind: CRDRegistration
+metadata:
+  name: myapp
+spec:
+  crd: myapp.myorganization.io
+  workload:
+    fromImage:
+      repo: myorganization/myapp:v1
 ```
 
-Scoby can also run locally pointing to a Kubernetes cluster, make sure the CRD registration exists.
+## Install
+
+To install Scoby at a Kubernetes cluster apply manifests for both CRDs and Controller:
 
 ```console
-# Apply registration
-kubectl apply -f config/300-crdregistration.yaml
+# Install Scoby CRDs
+kubectl apply -f https://github.com/triggermesh/scoby/releases/latest/download/scoby-crds.yaml
+
+# Install Scoby Controller
+kubectl apply -f https://github.com/triggermesh/scoby/releases/latest/download/scoby.yaml
+```
+
+Refer to [releases](https://github.com/triggermesh/scoby/releases) for further information.
 
-# Run controller
-go run cmd/scoby-controller/main.go
+### Development Version
+
+Development version can be installed using [ko](https://github.com/ko-build/ko)
+
+```console
+ko apply -f ./config
 ```
 
 ## Usage
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diff --git a/docs/hooks.md b/docs/hooks.md
index 94610ac..b99fb37 100644
--- a/docs/hooks.md
+++ b/docs/hooks.md
@@ -190,5 +190,8 @@ The response from the finalize hook call might include the same information as t
     "permantent": "true|false",
     "continue": "true|false"
   },
+  "status": {
+
+  }
 }
 ```
diff --git a/pkg/hook/v1/types.go b/pkg/hook/v1/types.go
index cac806c..959b134 100644
--- a/pkg/hook/v1/types.go
+++ b/pkg/hook/v1/types.go
@@ -50,6 +50,9 @@ type HookResponse struct {
 // HookResponseFinalize is the expected finalize reply from configured hooks.
 type HookResponseFinalize struct {
 	Error *HookResponseError `json:"error,omitempty"`
+
+	// Status whose elements should be merged with those that Scoby creates.
+	Status *commonv1alpha1.Status `json:"status,omitempty"`
 }
 
 // HookResponseError contains the information that Scoby needs to