Monash University Malaysia
FIT3134 Entrepreneurship
Project Duration: Mar 2022 - May 2022
- Description
- Project Proposal and Competitive Analysis
- IP and Reflection
- Service Blueprint
- Business Model and Value Proposition Canvas
- Business Model Analysis
- Financial Statements
- Venture Pitch
- Team Members
PLUM - Professional Lending Under-worn Materials is a clothing/accessories renting service.
This is a start-up idea that stemmed from the fact that the pandemic was ending and therefore events had begun to take place, which meant attendees would have to dress up in formal outfits. However, either due to the pandemic or a small wardrobe, people may not have the clothing needed for the event that they are going to. Hence, arises the opportunity, where seldom worn outfits that often end up being stored in the closet indefinitely may be listed on a platform, to either be rented out or to be sold off.
The problem area and the opportunity that the team is pursuing.
Please refer to the
Project Proposal and Competitive Analysis document.
The possible IPs of the project and the group's reflection.
Please refer to the
IP and Reflection document.
The overall service blueprint for the proposed start-up, leveraging the customer journey map. The blueprint details all the main facets of the customer experience as well as the required systems and processes behind the scenes to deliver this experience. It consists of a digital representation of a service blueprint depicting a successful customer journey, and its relationship with other parts/elements and its importance of that relationship. Besides that, the SWOT analysis of the business solution.
Please refer to the
Service Blueprint document.
The detailed business model canvas and value proposition canvas analysis, with analysis and rationale for each canvas building block.
Please refer to the
Business Model and Value Proposition Canvas document.
A critique of the business model and ways to create value for the business idea.
Please refer to the
Business Model Analysis document.
The detailed financial statements to realize the business model by analyzing the costs and projections.
Please refer to the
Financial Statements document.
The venture pitch deck for the proposed start-up that is to be delivered to a panel of evaluators.
Please refer to the
Venture Pitch document.
Group: Team 5 Stars
Mentored by Teoh Yew Jin, co-founder and former CEO of Carlist.my.
| Name | Project Role |
|---|---|
| Teoh Yew Jin | Mentor |
| Chan Wai Han | Group Member |
| Goh Kai Yuan | Group Member |
| Jyven Yu Jun Kai | Group Member |
| Leong Pui Lum | Group Member |
| Ooi Yi Sen | Group Member |