Update README.md

README.md

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 # Overview
 
-kube-state-metrics generates metrics about the state of the object inside of a
-Kubernetes cluster. It is not focused on the health of the Kubernetes
-components individually, but rather on the health of the various objects
-inside, such as deployments, nodes and pods.
+kube-state-metrics is a simple service that listens to the Kubernetes API
+server and generates metrics about the state of the objects. (See examples in
+the Metrics section below.) It is not focused on the health of the individual
+Kubernetes components, but rather on the health of the various objects inside,
+such as deployments, nodes and pods.
+
+The metrics are exported through the [Prometheus golang
+client](https://github.com/prometheus/client_golang) on the HTTP endpoint `/metrics` on
+the listening port (default 80). They are served either as plaintext or
+protobuf depending on the `Accept` header. They are designed to be consumed
+either by Prometheus itself or by a scraper that is compatible with scraping
+a Prometheus client endpoint. You can also open `/metrics` in a browser to see
+the raw metrics.
 
 *Requires Kubernetes 1.2+*
 
-# Usage
-
-Simply build and run kube-state-metrics inside a Kubernetes pod which has a
-service account token that has read-only access to the Kubernetes cluster.
-
 ## Metrics
 
 There are many more metrics we could report, but this first pass is focused on
-those that could result in actionable alerts. Please contribute PR's for
+those that could be used for actionable alerts. Please contribute PR's for
 additional metrics!
 
 ### WARNING: THESE METRIC/TAG NAMES ARE UNSTABLE AND MAY CHANGE IN A FUTURE RELEASE.
 
-* nodes ready=<true|false>
-* deployment_replicas name=<deployment-name> namespace=<deployment-namespace>
-* deployment_replicas_available name=<deployment-name> namespace=<deployment-namespace>
-* container_restarts name=<container-name> namespace=<pod-namespace> pod_name=<pod-name>
+| Metric name | Labels/tags |
+| ------------- | ------------- |
+| nodes | ready=<true|false> |
+| deployment_replicas | name=<deployment-name> namespace=<deployment-namespace> |
+| deployment_replicas_available | name=<deployment-name> namespace=<deployment-namespace> |
+| container_restarts | name=<container-name> namespace=<pod-namespace> pod_name=<pod-name> |
+
+# Usage
+
+Simply build and run kube-state-metrics inside a Kubernetes pod which has a
+service account token that has read-only access to the Kubernetes cluster.
 
 # Development
 
 When developing, test a metric dump against your local Kubernetes cluster by running:
 
 ```
-go run main.go --apiserver=<APISERVER-HERE> --in-cluster=false --port=<APISERVER-PORT> --dry-run
+go run main.go --apiserver=<APISERVER-HERE> --in-cluster=false --port=<APISERVER-PORT> --dry-run
 ```