add releasing documentation (#41)

percy · Jun 23, 2017 · b24185f · b24185f
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+# Releasing
+
+1. Update version.rb file accordingly.
+1. Tag the release: `git tag vVERSION`
+1. Push changes: `git push --tags`
+1. Ensure tests have passed on that tag
+1. [Update the release notes](https://github.com/percy/percy-capybara/releases) on GitHub
+1. Build and publish:
+
+```bash
+bundle exec rake build
+gem push pkg/percy-capybara-X.XX.XX.gem
+```
+
+* Announce the new release,
+   making sure to say "thank you" to the contributors
+   who helped shape this version!