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Yahoo bid adapter rebrand documentation #4661

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Jul 21, 2023
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Yahoo bid adapter rebrand documentation #4661

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4e4ec48
Yahoo bid adapter rebrand documentation
Jun 20, 2023
75ab02c
bidder code change as per comments in https://github.com/prebid/Prebi…
Jun 27, 2023
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33 changes: 15 additions & 18 deletions dev-docs/bidders/yahoossp.md → dev-docs/bidders/yahooAdvertising.md
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Original file line number Diff line number Diff line change
@@ -1,11 +1,11 @@
---
layout: bidder
title: Yahoo SSP
description: Yahoo SSP Bid Adapter
title: Yahoo Advertising
description: Yahoo Advertising Bid Adapter
pbs: true
pbjs: true
media_types: banner, video
biddercode: yahoossp
biddercode: yahooAds
prebid_member: true
gdpr_supported: true
usp_supported: true
Expand All @@ -21,21 +21,21 @@ sidebarType: 1

### Important Notice (JS vs PBS)

There are differences between our Prebid.js & Prebid-Server Yahoo SSP adapters.
There are differences between our Prebid.js & Prebid-Server Yahoo Advertising adapters.
The Prebid-server adapter currently does not support:

1. Integration via the `pubId` method.

### yahoossp Prebid.js Mandatory Bid Params
### Prebid.js Mandatory Bid Params

The 'yahoossp' bid adapter supports 2 alternate integration types:
The Prebid.js Yahoo Advertising bid adapter supports 2 alternate integration types:

1. **dcn & pos** (Site/App & Position explicit targeting) - For legacy "aol", "oneMobile" adapter partners/publishers.
2. **pubId** (Publisher ID) - For New partners/publishers joining Yahoo SSP and legacy "oneVideo" partners/publishers migrating to the Yahoo SSP.
2. **pubId** (Publisher ID) - For new partners/publishers joining Yahoo Advertising and legacy "oneVideo" partners/publishers migrating to Yahoo Advertising.

### yahoossp Prebid-Server Mandatory Bid Params
### Prebid-Server Mandatory Bid Params

Prebid-server adapter supports one integration method:
Prebid-server Yahoo Advertising bid adapter supports one integration method:

* **dcn & pos** (Site/App & Position explicit targeting) - For legacy "aol", "oneMobile" adapter partners/publishers.

Expand All @@ -46,20 +46,19 @@ For legacy "aol", "oneMobile" adapter partners/publishers.
{: .table .table-bordered .table-striped }
| Name | Scope | Description | Example | Type |
|------------|----------|------------------------|---------|----------|
| dcn | Required | Site ID provided by Yahoo SSP | 'site1' | string |
| pos | Required | Placement ID provided by Yahoo SSP | 'placement1' | string |
| dcn | Required | Site ID provided by Yahoo Advertising | 'site1' | string |
| pos | Required | Placement ID provided by Yahoo Advertising | 'placement1' | string |

#### PubId Integration Parameters (JS Only)

For New partners/publishers joining Yahoo SSP
floors_supported: true and legacy "oneVideo" partners/publishers migrating to the Yahoo SSP.
For new partners/publishers joining Yahoo Advertising and legacy "oneVideo" partners/publishers migrating to Yahoo Advertising.

{: .table .table-bordered .table-striped }
| Name | Scope | Description | Example | Type |
|------------|----------|------------------------|---------|----------|
| pubId | Required | Your Publisher External ID provided by Yahoo SSP | 'DemoPublisher' | string |
| siteId | Optional | Ability to target a specific Site using an External ID provided by Yahoo SSP | '1234567' | string |
| placementId | Optional | Ability to target a specific Placement using an External ID provided by Yahoo SSP | 'header' | string |
| pubId | Required | Your Publisher External ID provided by Yahoo Advertising | 'DemoPublisher' | string |
| siteId | Optional | Ability to target a specific Site using an External ID provided by Yahoo Advertising | '1234567' | string |
| placementId | Optional | Ability to target a specific Placement using an External ID provided by Yahoo Advertising | 'header' | string |

### Prebid.js Adapter Supported Features

Expand All @@ -77,5 +76,3 @@ For further setup details & examples please see <https://github.com/prebid/Prebi
* First Party Data (ortb2 & ortb2Imp)
* Custom TTL (time to live)

Thank you,
Yahoo SSP