In this code, the customer segmentation with respect to Recency, Frequency, Monetary value, is realized. This code is written in the frame of learning how data science can be applied in marketing, e.g. for targeted advertisement campaigns.
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In this code, the customer segmentation with respect to Recency, Frequency, Monetary value, is realized. This code is written with the aim to explore how data science can be applied in marketing, e.g. for targeted advertisement campaigns.
springlaughing/Data-science-for-marketing
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In this code, the customer segmentation with respect to Recency, Frequency, Monetary value, is realized. This code is written with the aim to explore how data science can be applied in marketing, e.g. for targeted advertisement campaigns.
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