Improve README for clarity, consistency, and formatting

README.md

@@ -1,30 +1,30 @@
 # flyctl
 
-flyctl is a command-line interface for fly.io
+flyctl is a command-line interface for fly.io.
 
-Note: Most installations of `flyctl` also alias `flyctl` to `fly` as a command name and this will become the default name in the future.
-During the transition, note that where you see `flyctl` as a command it can be replaced with `fly`.
+Note: Most installations of `flyctl` also alias `flyctl` to `fly` as a command name, and this will become the default name in the future. During the transition, note that where you see `flyctl` as a command, it can be replaced with `fly`.
 
 ## Installation
 
-## Using a Package Manager
+### Using a Package Manager
 
 #### [Homebrew](https://brew.sh) (macOS, Linux, WSL)
 
 ```bash
 brew install flyctl
 ```
+
 To upgrade to the latest version:
 
 ```bash
 brew upgrade flyctl
 ```
 
-## Install Script
+### Install Script
 
-Download `flyctl` and install into a local bin directory.
+Download `flyctl` and install it into a local bin directory.
 
-#### MacOS, Linux, WSL
+#### macOS, Linux, WSL
 
 Installing the latest version:
 
@@ -46,61 +46,59 @@ curl -L https://fly.io/install.sh | sh -s 0.0.200
 
 #### Windows
 
-Run the Powershell install script:
+Run the PowerShell install script:
 
-```
+```powershell
 iwr https://fly.io/install.ps1 -useb | iex
 ```
 
-
-## Downloading from GitHub
+### Downloading from GitHub
 
 Download the appropriate version from the [Releases](https://github.com/superfly/flyctl/releases) page of the `flyctl` GitHub repository.
 
 ## Getting Started
 
-1. Sign into your fly account
+1. Sign into your Fly account:
 
-```bash
-fly auth login
-```
+    ```bash
+    fly auth login
+    ```
 
-2. List your apps
+2. List your apps:
 
-```bash
-fly apps list
-```
+    ```bash
+    fly apps list
+    ```
 
-2. View app status
+3. View app status:
 
-```bash
-fly status -a {app-name}
-```
+    ```bash
+    fly status -a {app-name}
+    ```
 
 ## App Settings
 
 `flyctl` will attempt to use the app name from a `fly.toml` file in the current directory. For example, if the current directory contains this file:
 
-
 ```bash
 $ cat fly.toml
 app: banana
 ```
 
-`flyctl` will operate against the `banana` app unless overridden by the -a flag or other app name setting in the command line.
+`flyctl` will operate against the `banana` app unless overridden by the `-a` flag or another app name setting in the command line.
 
 ## Releases
-`flyctl` is automatically released at 3 PM Eastern Standard Time Monday - Thursday. If needed, you can bump a release by running `./scripts/bump_version.sh`.
+
+`flyctl` is automatically released at 3 PM Eastern Standard Time, Monday - Thursday. If needed, you can bump a release by running `./scripts/bump_version.sh`.
 
 ## Building on Windows
 
-There is a simple Powershell script, `winbuild.ps1`, which will run the code generation for the help files, format them, and run a full build, leaving a new binary in the bin directory.
+There is a simple PowerShell script, `winbuild.ps1`, which will run the code generation for the help files, format them, and run a full build, leaving a new binary in the bin directory.
 
-## Running from branches on your local machine
+## Running from Branches on Your Local Machine
 
-Run `scripts/build-dfly` to build a Docker image from the current branch. Then, use `scripts/dfly` to run it. This assumes you are already
-authenticated to Fly in your local environment.
+Run `scripts/build-dfly` to build a Docker image from the current branch. Then, use `scripts/dfly` to run it. This assumes you are already authenticated to Fly in your local environment.
 
+## Contributing Guide
 
-## Contributing guide
 See [CONTRIBUTING.md](./CONTRIBUTING.md)