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This is Digital Case Study of Clique Bait food Store, which offers comprehensive insights into user behaviour, campaign effectiveness, and product performance through SQL Queries, providing actionable insights for optimization and growth strategies.
The repository includes various analytics techniques and models that can be used to identify which campaigns are generating the most traffic, leads, and conversions. Additionally, the repository also provides various data visualization tools that can be used to create reports and dashboards to monitor the performance of digital advertising campaign
Use transaction, demographic and offer data to determine which demographic groups respond best to which offer type and possible ways to use historical data to reduce ad spending